After further discussion with KC and Rachel, I think we have really narrowed down our approach in terms of our cross-organizational group vision. As the content editor’s of our respective campus media groups, it is our job to find potential content and uncover opportunities for media to shine. We must constantly review what is going on around campus and find interesting stories for ourselves and others to tackle. Importantly, this responsibility for content extends beyond just finding stories, we want to be there to help out in as many ways as we can. For example, I will be offering help with editing for fellow R-TV members, as well as shooting original content of my own at the alumni weekend and with Tomás’ crew. While contributing consistent quality content is of course separate from recruiting members, it is a necessary prerequisite. We firmly believe that the best way to recruit people into campus media is to have fun with it, know your audience, and get them excited through showing them what you can do. This is especially true for RTV, the organization with the least established credibility of the three. After yesterday’s discussion, we now have a better grasp on our organization’s character: “The Rollins Family.” Keeping this in mind, we will be producing content for the website and hopefully the channel that may vary in subject matter, but contains a common theme and a sense of cohesion.
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